Batman vs. Superman: How will Star Wars affect movie franchise marketing?

How will new movie releases be effected by the record-breaking success of Star Wars: The Force Awakens?

I have recently been watching the new TV spots for Batman vs. Superman: Dawn of Justice. I think it has potential to be a major success for DC. Can DC accomplish what Marvel has in the past with their very successful franchise The Avengers?

10 Hilarious Cultural Brand Blunders

As companies franchise into international markets they don't always get their marketing campaigns right. Some advertisements don't quite translate from country to country. Companies can lose millions with a campaign that isn't tailored specifically to their targeted segment. Their errors show that there are limitations to globalization.

 Even Homer Simpson would cringe at these mistakes!

The errors just also happen to be hilarious!